[vc_row content_placement=”middle” preset=”preset_35″ content_preset=”_preset_35″ css=”.vc_custom_1622651862628{margin-bottom: 5px !important;}”][vc_column width=”1\/3″ offset=”vc_col-xs-4″]
GUIL in Salvatore FERRAGAMO\u2019s Spring Summer 2023 collection \u2013 and in their metaverse!!<\/b> On Saturday 24th September, the Italian fashion house Salvatore Ferragamo<\/strong><\/a> held its Spring-Summer 2023 show<\/strong> at the Portrait Milan Hotel, a 17th-Century former seminary in Milan, a city that has long been the centre of Italian fashion \u2013 and, by extension, of world fashion.\u00a0 The central courtyard of the splendid baroque building was covered with a layer of sand dyed in the same vivid red colour that is now the Ferragamo house colour, and which also filled the arches around the courtyard.\u00a0 The contrast between the classical location and the bright modernity of the clothes on view could not have been sharper.<\/p>\n <\/p>\n [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666942312894{margin-bottom: 20px !important;}”][vc_column width=”1\/2″][vc_video link=”https:\/\/www.youtube.com\/watch?v=OQTu3rLysYc”][\/vc_column][vc_column width=”1\/2″][vc_column_text css=”.vc_custom_1666941377871{padding-top: 30px !important;}”]<\/p>\n In the centre of the courtyard, also forming a clear contrast with the building, its red decor and the new fashion collection, stood a circle of GUIL lifters, eight <\/strong>ULK 500 towers<\/strong><\/a> holding the speaker system that provided the music as the models walked across the sand.\u00a0 The sober black towers formed a visual frame too, providing a focal point as the models followed the path through the centre of the circle from one side to the other of the courtyard.\u00a0 Discreet in colour, but at the same time a quietly strong, functional presence<\/strong>, the ULK 500s, like the clothes the models wore, were another reminder that, although we were in a 17th-Century seminary, this is very much the 21st Century.<\/p>\n A lifter with a maximum lifting capacity of 220 kg to a height of up to 6.30 m, the ULK 500 is a versatile tower that can be used for a number of jobs in event organisation.\u00a0 Just as in Ferragamo\u2019s show, they can hold a speaker system so that the sound at your concert, festival, fashion show, etc, gets heard over a wide area, making sure that everybody enjoys the show.\u00a0 Similarly, they can hold lighting elements to illuminate the stage, raise truss parts to set up the structure that you need, or hold LED screens or projectors for backdrops, etc . . .\u00a0 The black powder paint provides a water-resistant covering, which allows the ULK 500 to be used for both indoor and outdoor events.<\/p>\n New fashion collections are presented in shows like Ferragamo\u2019s in September, but then their presence expands via social media to reach every corner of our lives. Ferragamo have announced the creation of their own metaverse, and GUIL\u2019s lifters are going to be a part of that venture<\/strong>.\u00a0 We are proud to know that GUIL\u2019s products will continue to play an active part in the promotion of Ferragamo\u2019s creations with their presence in the company\u2019s metaverse.\u00a0 We can\u2019t wait for it to go live!<\/p>\n <\/p>\n [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666942133486{background-color: #eaeaea !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text css=”.vc_custom_1666942335780{padding-top: 15px !important;padding-bottom: 15px !important;}”]<\/p>\n <\/p>\n [\/vc_column_text][vc_single_image image=”25064″ img_size=”full” css=”.vc_custom_1666885896500{padding-bottom: 20px !important;}”][vc_single_image image=”25066″ img_size=”full”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666886875856{margin-bottom: 20px !important;background-color: #eaeaea !important;}”][vc_column width=”1\/3″][vc_single_image image=”25395″ img_size=”full”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”25398″ img_size=”full” alignment=”center” onclick=”custom_link” link=”https:\/\/youtube.com\/shorts\/CGb4s2McczY”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”25091″ img_size=”full” alignment=”right” css=”.vc_custom_1667202121388{padding-bottom: 20px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1667201998346{margin-bottom: 30px !important;}”]<\/p>\n We would like to thank the international company Urban Production<\/a> for having put its trust in GUIL for the production of this amazing event. They have a long and distinguished career in the production of luxury events and prestigious fashion shows in Milan, Paris, New York, Dubai, Shanghai, Hong Kong, Beijing<\/strong>, etc. We look forward to enjoying a successful and long-lasting collaboration in Urban Production\u2019s future events and shows around the world. An honourable mention, too, to ZZIPP GROUP S.P.A<\/a>., who have been GUIL\u2019s distributor in Italy for nearly 10 years, and in that time have become friend<\/strong>s as well as business partners.<\/p>\n <\/p>\n [\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":" [vc_row content_placement=”middle” preset=”preset_35″ content_preset=”_preset_35″ css=”.vc_custom_1622651862628{margin-bottom: 5px !important;}”][vc_column width=”1\/3″ offset=”vc_col-xs-4″][\/vc_column][vc_column width=”1\/3″ offset=”vc_col-xs-4″][\/vc_column][vc_column width=”1\/3″ offset=”vc_col-xs-4″][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”60px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”20px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_single_image image=”25052″ img_size=”full” alignment=”center” css=”.vc_custom_1666800184529{padding-bottom: 30px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1666941395294{margin-bottom: 30px !important;}”] On Saturday 24th September, the Italian fashion house Salvatore Ferragamo held its Spring-Summer 2023 show at the Portrait Milan Hotel, a 17th-Century former seminary in Milan, a city that has long been the centre of Italian fashion \u2013 and, by extension, of world fashion.\u00a0 The central courtyard of the splendid baroque building was covered with a layer of sand dyed in the same vivid red colour that is now the Ferragamo house colour, and which also filled the arches around the courtyard.\u00a0 The contrast between the classical location and the bright modernity of the clothes on view could not have been sharper. [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666942312894{margin-bottom: 20px !important;}”][vc_column width=”1\/2″][vc_video link=”https:\/\/www.youtube.com\/watch?v=OQTu3rLysYc”][\/vc_column][vc_column width=”1\/2″][vc_column_text css=”.vc_custom_1666941377871{padding-top: 30px !important;}”] In the centre of the courtyard, also forming a clear contrast with the building, its red decor and the new fashion collection, stood a circle of GUIL lifters, eight ULK 500 towers holding the speaker system that provided the music as the models walked across the sand.\u00a0 The sober black towers formed a visual frame too, providing a focal point as the models followed the path through the centre of the circle from one side to the other of the courtyard.\u00a0 Discreet in colour, but at the same time a quietly strong, functional presence, the ULK 500s, like the clothes the models wore, were another reminder that, although we were in a 17th-Century seminary, this is very much the 21st Century. A lifter with a maximum lifting capacity of 220 kg to a height of up to 6.30 m, the ULK 500 is a versatile tower that can be used for a number of jobs in event organisation.\u00a0 Just as in Ferragamo\u2019s show, they can hold a speaker system so that the sound at your concert, festival, fashion show, etc, gets heard over a wide area, making sure that everybody enjoys the show.\u00a0 Similarly, they can hold lighting elements to illuminate the stage, raise truss parts to set up the structure that you need, or hold LED screens or projectors for backdrops, etc . . .\u00a0 The black powder paint provides a water-resistant covering, which allows the ULK 500 to be used for both indoor and outdoor events. New fashion collections are presented in shows like Ferragamo\u2019s in September, but then their presence expands via social media to reach every corner of our lives. Ferragamo have announced the creation of their own metaverse, and GUIL\u2019s lifters are going to be a part of that venture.\u00a0 We are proud to know that GUIL\u2019s products will continue to play an active part in the promotion of Ferragamo\u2019s creations with their presence in the company\u2019s metaverse.\u00a0 We can\u2019t wait for it to go live! [\/vc_column_text][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666942133486{background-color: #eaeaea !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column][vc_column_text css=”.vc_custom_1666942335780{padding-top: 15px !important;padding-bottom: 15px !important;}”] GUIL \u2013FOR YOUR PRESTIGE PROJECTS [\/vc_column_text][vc_single_image image=”25064″ img_size=”full” css=”.vc_custom_1666885896500{padding-bottom: 20px !important;}”][vc_single_image image=”25066″ img_size=”full”][\/vc_column][\/vc_row][vc_row css=”.vc_custom_1666886875856{margin-bottom: 20px !important;background-color: #eaeaea !important;}”][vc_column width=”1\/3″][vc_single_image image=”25395″ img_size=”full”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”25398″ img_size=”full” alignment=”center” onclick=”custom_link” link=”https:\/\/youtube.com\/shorts\/CGb4s2McczY”][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”25091″ img_size=”full” alignment=”right” css=”.vc_custom_1667202121388{padding-bottom: 20px !important;}”][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=”.vc_custom_1667201998346{margin-bottom: 30px !important;}”] We would like to thank the international company Urban Production for having put its trust in GUIL for the production of this amazing event. They have a long and distinguished career in the production of luxury events and prestigious fashion shows in Milan, Paris, New York, Dubai, Shanghai, Hong Kong, Beijing, etc. We look forward to enjoying a successful and long-lasting collaboration in Urban Production\u2019s future events and shows around the world. An honourable mention, too, to ZZIPP GROUP S.P.A., who have been GUIL\u2019s distributor in Italy for nearly 10 years, and in that time have become friends as well as business partners. [\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":1,"featured_media":25025,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[2,372],"tags":[],"yoast_head":"\n
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\nOCT 26, 2022<\/span><\/p>\n<\/div>GUIL \u2013FOR YOUR PRESTIGE PROJECTS<\/strong><\/span><\/h4>\n